Competition in the internet is by far the stiffest of competitions I’ve ever known. If you look around you will be flunked with zillions of services, products which you don’t know what to choose and how to make yours known anymore.
And one of the most effective digital marketing strategies you can try to make your services and products known is to exploit email marketing, this is the surest way to get to the heart of your readers, you can artistically design e mail newsletter with your programs and products on it.
Always have a regular schedule for sending emails to maximize your time on the web, schedule sending by time zones, for us with GMT +8 time, it is best to send them every after 12 midnight, your email your would have a greater chance to be opened in the morning.
So stop looking for other expensive marketing strategies, use what’s at hand and what’s economical with the greatest return.